A Pen is Mightier Than Sword

A Pen is Mightier Than Sword

You can have a killer website design and you can employ the latest technologies to make your visitors say “wow!” but unless your web page copy is compelling enough, and unless it gets the right traffic to your website, the only business you do will be accumulating the “wows!”.No doubt, you must have a good-looking website (strangely, even lousy-looking websites do great business sometimes) but along with that you also need to speak smartly and convince your visitors to do business with you. There is a very well known saying by Edmund Henry “The cause of failure lies within the salesman himself , but he often seeks it in the customers”. In todays networking world where each firm tries redeaming its pledge in the midnight hours to strive to the top, a sequenched copywriting can make wonders.

SEO Copywriting, or to give it its full name, search engine optimization copywriting or search engine copywriting, is the technique of writing the viewable text on a web page in such a way that it reads well for the surfer, and also targets specific search terms. Its purpose is to rank highly in the search engines for the targeted search terms. As well as the viewable text, SEO Copywriting usually optimizes other on-page elements for the targeted search terms. These include the Title, Description and Keywords tags, headings and alt text. The idea behind SEO Copywriting is that search engines want genuine content pages and not additional pages that are created for the sole purpose of achieving high rankings. Therefore, the engines cannot possibly view SEO copy written pages as undesirable, and the rankings they achieve tend to be as stable as those that are achieved by other search engine optimization techniques. Although the ranking procedure is quite complex and makes use of numerous parameters, one important factor is how your pages are spidered or crawled .Sprinkled with keywords, your web page text should be strategically used to convey to the search engine that your web page really contains information relevant to the keyword in focus.

Chareles Butner has said “He who has a product to sell and whispers in a well is not going to get the rupees as he who climbs a tree and shouts”. This is what is the demand of the present scenerio , if you want to demogate yourself to top laurels you need embarking copywriting materials for you company and products. The current statistics reveal that approx 56.38% of private sectors have gained income in their quarterly plans just with proper chronical use of copywriting material. Than why should you turn your site to something which is just visited once in a blue moon, When you can embark the name of your company and its products in laurels of shining stars. The key to it is simple “Seo copywriting”.

specializes in online copywriting. The team at iCopywriter focuses on building content that creates value, increasing traffic to your website with engaging material for Internet users to read. If you need to make sure people find your site first when they search for your product or service, we can produce well written and topical SEO articles so you can get ahead of the competition.

“Behind every dark cloud there is a strike of bright light ,similarly behind every upcoming firm will blend as the bright light”.

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